Experience.com, the leader in customer experience, reputation management, and online visibility, today announced a new partnership with Locafy Limited (Nasdaq: LCFY), a digital marketing leader through location-based services. The Experience.com APAC partnership will see Locafy resell Experience.com's new review management platform in the Asia-Pacific regions, bringing together two robust technologies into one solid solution for small business owners and professionals.

It seeks to assist professionals, tradespeople, and service-oriented companies across the APAC region in their development of an online presence, building credibility with authenticated reviews, and attracting more customers with local search optimization.

Combining reputation management and local search AI

The essence of this synergistic union lies in the marriage of two highly complementary platforms. Experience.com is best known for its market-leading web presence and reputation management software, which helps businesses monitor customer feedback, offer improved service, and establish credibility. Locafy, by contrast, is a local search optimization specialist leveraging AI, with automated landing page creation through its patented Local Boost technology.

Together, the sites offer one-stop-shop digital marketing solution where professionals can manage reviews, enhance search ranking, and optimize interaction-all in one place.

“Locafy’s technology is built to help professionals get discovered online—faster and more frequently,” said Scott Harris, CEO of Experience.com. “Through this partnership, we’re extending our reputation and search visibility management capabilities to a much broader audience in APAC. Businesses now have a comprehensive solution to grow their digital footprint, build trust, and convert more leads.”

Locafy’s strong regional presence

Locafy has built a solid foundation in the Asia-Pacific market, particularly in Australia, whose database already boasts over 1.2 million businesses. Such a solid foundation supports the company to propel further adoption of Experience.com's products within the region.

Locafy's automated platform allows companies to easily create AI-tuned landing pages, manage local listings, and improve local search ranks—all essential components for small and medium-sized enterprises that are seeking economical digital marketing methods.

“Our mission is to build scalable tools that empower small businesses to thrive in today’s digital economy,” said Gavin Burnett, CEO of Locafy. “By integrating Experience.com’s platform with our search technology, we’re delivering a first-of-its-kind product that blends visibility, credibility, and engagement—powered by AI and automation.”

Focus on trades and service professionals

The initial Experience.com APAC partnership launch phase focuses on service businesses and trades. Such businesses usually rely on word of mouth, trust marks, and local search rankings in expanding the base of their customers. By offering tools that make review management easier and enhance local rankings, such professionals aim to be able to convert more leads into paying customers.

For example, a plumber, electrician, or real estate agent in Australia can now capitalize on this integrated platform to collect verified customer comments, display more visibly in local search results, and acquire new customers with increased online visibility.

A shared vision of innovation

Experience.com and Locafy both share a vision of transforming digital marketing through innovation, automation, and AI. Experience.com APAC partnership highlights that the marketing future is not in siloed tools but in integrated, end-to-end platforms that allow businesses to easily manage their entire digital presence.

The companies believe that businesses of any size stand to benefit from this alliance, whether an individual tradesperson wanting to build credibility or a multi-site brand building its online credibility in multiple markets.

About Experience.com

Experience.com is a mature reputation management leader that, most recently, was named as part of the 2024 J.D. Power customer experience excellence list. The firm has a platform for helping firms in numerous industries ranging from small local businesses to enterprise-sized corporations with Customer Experience (CX), Employee Engagement (EX), and Reputation Management tools. The firm's Search Rank Platform also helps businesses improve online search ranks using AI-driven insights.

About Locafy

Started in 2009, Locafy is a worldwide SaaS provider committed to transforming the $700 billion SEO industry. Its solutions enable companies to enhance visibility and relevance in local, proximity-related searches. Locafy's platform is used by brands globally for its efficiency, automation, and measurable outcomes.